Kill your competition not yourself: why startup culture needs to shift

Based on research with startup founders, Dan Bradley and Gareth Joe put forward a new approach to start up culture that prioritises health and wellbeing and could benefit VCs too.

In the startup world, there has long been the assumption that sacrificing your health is the only route to success.

It’s all about the hustle and grind and this mentality feeds into the culture with startup founders and entrepreneurs over-indexing on depression, ADHD, substance abuse or other mental health conditions.

Gareth Joe

But it doesn’t have to be this way.

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